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1
what?

phe·nom·e·na

/fəˈnämənə/
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phenomena
fashion
whatever
brand
scarfs
silk
what is me
shop
lux lux lux lux

2
collection

“Lux” is our interpretation of a new world. A world with a new light after a shutdown.

Inspired on PHENOMENA created by the sun, nature give us new perspectives, new colors that we haven’t pay attention to:

Here’s a new time to look at the sun. We have missed the sun.

SHOP THE COLLECTION

Twilight
Proud
Waves
Waves
Dont

2.1
Campaign

Photography: @karlaholler
Styling and MUA: @lamargaritanavarro⠀
Model: @marianademazatlan
Assistant: @enriqelx

Beach photoshoot
https://cdn.sanity.io/images/fxmivcb3/production/790867049dc5538ccb428771c75c969426b850fe-615x800.jpg
Beach photoshoot
Beach photoshoot
Pool photoshoot
Beach photoshoot

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contact

Contact gif

PHENOMENA is a fashion project that plans to rethink how we use fashion, how we use our garments and to make fashion about our own bodies and ourselves.